From next-gen mascara wands to South African skincare with a sense of humour, summer 2025 is shaping up to be anything but ordinary. Whatever your plans, we’ve got the low-down on the must-haves to refresh your beauty bag, chase comfort on your morning run, or add personality to your wardrobe.
As always, Spell is here to spotlight the essentials with attitude, and this season, it’s all about smart textures, tongue-in-cheek product names, and pieces that make you look twice.
Haus Labs by Lady Gaga is all about ingenuity. The triclone skin technology in the foundation has impressed beauty editors across the world (including the Spell team).
Lengthening Mascara, £27
Following suit is the B Structural Volumizing + Lengthening Mascara, £27 – the world’s first vegan B-Silk powered wand. What does that mean? Fluttery and nourished lashes for those with sensitive eyes.
Finding a supportive AND comfortable sports bra can be as difficult as a workout itself. But with the countdown on to summer body goals, we think we’ve found an alternative.
boobuddy is a comfortable support band that reduces bounce by up to 70 per cent, minimising discomfort and long-term damage to breast tissue caused by working out. Simply wear over a sports bra for instant stability.
Newly in from South Africa, lelive (“leh-lee-veh”) meaning light of the world, is a skincare line that checks all the eco-friendly and inclusive boxes: conscious packaging, vegan-friendly, gender neutral and pregnancy-safe.
But what made us smile are the pun intended product names – a cleanser called cleaner colada, and an eye treatment aptly named eye-conic, gives the high-end brand a cute sense of humour.
Oversize tees are no longer just for sleeping in. And when you find the right one, like this caricature emblazoned graphic t-shirt by the upcoming British brand, Attren, you’ll find it captures the glance of passers-by, or even becomes an icebreaker in socially awkward situations.
