Last year Britain’s beloved drugstore Boots had a serious glow up by introducing 36 brands to its counters. 2020 looks set to be another glam year with the arrival of cult beauty brand, Huda Beauty – and we couldn’t be more excited.
From the 28th of January you will be able to shop Huda’s full suite of products online. So, while we can’t physically browse the colour-popping pallets in our hands yet, it’s estimated that we will be seeing them in April in over 80 stores nationwide.
Joanna Rogers VP of beauty at Boots said, “2020 will be another big year for Boots’ beauty, and what better way to start the year than with the beauty phenomenon Huda Kattan bringing Huda Beauty to Boots online and in stores across the UK, making yet another iconic brand more accessible for our customers to explore.”
With the addition of big brands like Fenty Beauty, Morphe and The Ordinary, Boots seems to be dominating the make-up counters all over the country.
Huda Kattan herself said, “We’re super excited to be launching Huda Beauty in Boots. Boots are an incredible retailer and we are so thankful to them for their support and belief in our brand and vision. Our global expansion has been very quick and to now be partnering with Boots to bring Huda Beauty to the high street is both humbling and mind blowing! We’re so proud that we can truly spread the love across the UK & Ireland.”
To celebrate the collaboration, Huda is giving away free lipsticks! If you buy two or more Huda products, you will receive a full-size Demi Matte Lipstick in Dayslayer worth £18. But hurry, this is only while stock lasts!
Shop online at Boots.com
